By the end of this spring, Tehran Taxi Organization will launch its Uber-like app. This would be the second online transportation app in Tehran.
In an interview with ISNA, Meisam Mozafar CEO of Tehran Taxi Organization said that one of the programs for the current new year is to launch the call center which is an uber-like platform for Tehran’s taxi fleet. “We want to manage the Taxis and Commuters in a systematic and smart way in Tehran and its taxi fleet,” said Meisam Mozafar. ” In order to design Tehran’s Call Center, we had to study the apps and call centers of 7 different countries. We want to use technology to have a smart management system for the supply and demand in this sector”.
The study phase for the call center took one and half years. “At the end of the last Persian year, we’ve been able to launch the tender offer for the call center. We hope by the end of this spring, the call center would be up and running,” said Mozafar. The call center is actually an app that can be installed on the driver’s smartphone and on the embedded system that is installed on the driver’s car. Two type of taxis in Tehran will have this app installed on their devices:
1. Taxis that are driving around the city to find a passenger
2. Taxis that are working with specific call centers
Taxis and the passengers will be able to find each other easily with this app. Drivers can find the nearest passengers and passengers can see the taxi that they have ordered. Plus, taxi driver identity, plate number and the location of the taxi is accessible via the app for the passengers.
In the second phase, Tehran Taxi Organization will have its call center 24/7 open which people can call and order a taxi. Operators who are working in the call center will have the ability to see the taxis near the caller and send the nearest taxi to the passenger. “We are going to assign a four-digit phone number for the call center and we hope to revolutionize the industry with this project”.
Tehran Taxi Organization’s app is the second Uber-like app in Tehran after Snapp. Snapp is one of the companies that has been funded by MTN (some might say Rocket Internet) in Iran.